Monday, December 12, 2011

How To Sell Your Music

By Lance Bratten


Let's face it, most of us aren't going to break into the music business via American Idol or the X Factor. While you might have loads of talent, marketing your music can be tricky. Here are some tips to help you promote your music.

Before you begin to market your music, it is of utmost importance that you create a really good quality recording. You need to study up and learn about equipment, soundproofing and how to set up and create in your own home studio. This will ensure that you are producing professional quality music.

It is an excellent idea to have a long conversation with your recording studio equipment dealer. The salespeople at AudioDawg.com, for example, have many years experience in the industry and can help you find the equipment you need, sort out the items you don't need and help you stay on budget.

After you have produced some music, you are ready for promotion. One of the easiest ways to begin is to start marketing online. There are many websites ideal for music promotion, including Facebook, YouTube and MySpace.

Load up videos to YouTube. You can use live performances as videos or even load up your own homemade video. A simple video might showcase your lyrics with whatever background images you choose. You can also invite users to share your music on Facebook or Twitter.

Obviously, you shouldn't ignore the giants of Facebook and YouTube, as they have huge audiences and are great places for exposure. Creating a music video for YouTube doesn't need to be any more difficult that setting your music to various still photographs and perhaps showcasing your lyrics. Load up videos to YouTube and also create a Facebook fan page. Get your friends in on this and have them join the page and invite their friends. MySpace is another great spot for musicians, and you can load up music and videos and link them to Facebook and Twitter.

In addition, it is wise to set up your own website with links to all of your social networking, as well as information about you, any upcoming performances and how to buy your music. Don't forget about promoting your music on other websites, such as GarageBand, SoundClick and Last.fm.

It is truly important to keep on top of your website and social networks. Be sure to post something a few times each week. Also, don't forget about how important it is to interact with people who enjoy your music. If someone makes a comment or asks a question, answer it. People are on the sites to be social, so you need to use that interactive platform to your advantage.




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